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Organigram Holdings Inc. (OTCQB: OGRMF) announced on May 15th their planned brands for adult recreational cannabis sales in Canada.  The company will be launching the following brands as soon as adult recreational use is legalized in Canada: The Edison Cannabis Company, ANKR Organics, and Trailer Park Buds.

These brands are considered as phase 1 of the branding strategy for Canada’s recreational adult cannabis market.  Organigram also notes that the brands are the result of 18 months of research and development in order to target and best suit the industry and customers.

The value of OGRMF didn’t increase due to this news, rather, it decreased by 2.39% on the 15th.

However, over the last 5 days OGRMF has increased by 3.72% and is at the highest point of value since its all-time high on January 24th, 2018.